True Alignment PDF ePub eBook

Books Info:

True Alignment free pdf Alignment is the single most critical business challenge for any organization and its leaders. Without it, inefficiency, conflict, and disengagement will cripple your ability to provide value to your customers. Companies live or die based on their ability to communicate and deliver on the promise their brand makes to its customers. To do this effectively, leaders need to clearly define the vision and strategies that support that brand intention and ensure these are manifested in the roles, expectations, and goals of each and every member of the organization. A blueprint for businesses of all types and sizes, True Alignment reveals how to: decipher customer expectations- define the brand as a solution to the customer's needs- turn the unique selling proposition into the mission- create a company culture where everyone is aligned to this vision - and responsible for living the brand promise- and more. Whether you're a manager, a business owner, an executive, or CEO, True Alignment is an essential resource that will help you compete and succeed in today's complex and rapidly changing business environment.

About Edgar Papke

EDGAR PAPKE is an award-winning speaker, author, facilitator, and executive coach. He has received worldwide recognition for The Business Code(TM), providing a unique approach to organizational alignment, change, and performance.

Details Book

Author : Edgar Papke
Publisher : Amacom
Data Published : 01 January 2014
ISBN : 0814433367
EAN : 9780814433362
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 240 pages
Age + : 15 years
Language : English
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