Strategic Customer Service PDF ePub eBook

Books Info:

Strategic Customer Service free pdf The success of any organization depends on high-quality customer service. But for companies that strategically align customer service with their overall corporate strategy, it can transcend typical good business to become a profitable word-of-mouth machine that will transform the bottom line. The author draws on over thirty years of research for companies such as 3M, American Express, Chik-Fil-A, USAA, Coca-Cola, FedEx, GE, Cisco Systems, Neiman Marcus, and Toyota. Filled with proven strategies and eye-opening case studies, this book challenges many aspects of conventional wisdom using hard data and reveals how any organization can earn more loyalty, win more customers...and improve their financial bottom line.

About John M. Goodman

John A. Goodman is Vice Chairman and co-founder of TARP Worldwide, an organization Tom Peters has called "America's premier customer service research firm."

Details Book

Author : John M. Goodman
Publisher : Amacom
Data Published : 01 June 2009
ISBN : 0814413331
EAN : 9780814413333
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 256 pages
Age + : 15 years
Language : English
Rating :

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