Design by IKEA PDF ePub eBook

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Design by IKEA free pdf Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the brand with a particular image of Swedish national identity - one that is bound up with ideas of social democracy and egalitarianism - and its material expression in a pared-down, functional design aesthetic. Employing slogans such as "Design for everyone" and "Democratic design", IKEA signals a rejection of the stuffy, the 'chintzy', and the traditional in both design practices and social structures. Drawing on original research in the IKEA company archive and interviews with IKEA personnel, Design by IKEA traces IKEA's symbolic connection to Sweden, through its design output and its promotional materials, to examine how the company both promoted and profited from the concept of Scandinavian Design.

About Sara Kristoffersson

Sara Kristoffersson is guest professor of Design History and Theory at Konstfack National University College of Arts, Crafts and Design, Stockholm, Sweden. She has published a number of articles on various aspects of design, fashion, art and architecture and lectures widely on these topics at museums and universities, including Ecole nationale superieure des arts decoratifs, Paris, France- Parsons School of Design, New York, USA- the Royal Swedish Academy of Fine Arts and the Royal Institute of Art, Stockholm, Sweden.

Details Book

Author : Sara Kristoffersson
Publisher : Berg Publishers
Data Published : 23 October 2014
ISBN : 0857858157
EAN : 9780857858153
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 160 pages
Age + : 15 years
Language : English
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