Financial Services Marketing PDF ePub eBook

Books Info:

Financial Services Marketing free pdf This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of Finance, and employees working within the financial services sector. Ennew

About Christine Ennew

Christine Ennew is Provost at the University of Nottingham Malaysia Campus, ProVice Chancellor at the University of Nottingham and Professor of Marketing in Nottingham University Business School, UK. Nigel Waite is CEO of The Canford Centre for Customer Development, a specialist financial services strategy and research consultancy. He is also Honorary Professor of Marketing at Nottingham University Business School, UK.

Details Book

Author : Christine Ennew
Publisher : Routledge
Data Published : 03 May 2013
ISBN : 041552167X
EAN : 9780415521673
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 520 pages
Age + : 15 years
Language : English
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