The Value Path PDF ePub eBook

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The Value Path free pdf The only measure of innovation is the value it creates. The challenge is to generate value today and be able to sustain it when you can't predict change. The starting point is to take a fresh look at "value." It isn't fixed but a moving target that is a function of an expanding choice space for customers and providers. "Innovate or Die" is the mantra of our times. But can your firm be sure that it will not innovate and die? Why do companies like Amazon, Li

About Peter G W Keen

Peter Keen has served on the faculties of Harvard, MIT and Stanford with Visiting Professorships at leading business schools in Mexico, Singapore, Sweden and the Netherlands. He is the author of over thirty books that address the management dialogs needed to turn the opportunities of new technology into practical innovation. He has been an adviser on a long-term basis to top executives across the world. He continues to be ranked as an international thought leader in a range of surveys of consultants, researchers and educators. Ronald Williams held management positions in IBM in sales, marketing and consulting. His primary role was to lead the development of sales strategies for new technologies, focused on customer value creation. He is currently a Professor of the Practice at the University of North Carolina, where he teaches in MBA and Executive Education programs, specializing in Entrepreneurship and Innovation. He leads executive workshops centered on a customer-led view of strategy and organization for companies facing volatile and uncertain disturbances across the business landscape. Peter and Ron have worked together for over twenty years. The Value Path is based on their individual and joint experience in helping companies take charge of change and build and sustain innovation in an environment where new choice spaces for customers and competitors shift the nature of value. Their work is grounded in both theory and practice and offers a fresh perspective on innovation, illustrated by examples from many countries and competitive arenas, and supported by non-hype, realistic recommendations for management action.

Details Book

Author : Peter G W Keen
Publisher : Createspace
Data Published : 27 June 2012
ISBN : 1475209622
EAN : 9781475209624
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 230 pages
Age + : 15 years
Language : English
Rating :

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