Advertising as a Vocation PDF ePub eBook

Books Info:

Advertising as a Vocation free pdf This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1919 edition. Excerpt: ... printing and other sorts of advertising supplies, so he ought to know something about buying. He should have executive ability. He should know how to lay out work for other people and how to train other people to do a lot of work. NEEDS BUSINESS JUDGMENT He should have good business judgment, so that he can judge various propositions as they come along. The advertising manager needs to have a grasp of the fundamentals of art work. He needs to know the arts allied to advertising, such as printing, engraving, etc. He should know the business whose advertising he is managing. A great many advertising men think advertising is something separate in the business- a kind of department off in one corner. It is the advertising man's business to know as much about the machine being built as the man down in the factory knows. He must cooperate with all departments. Earnings in Advertising Work. Earnings in the field of publicity are substantially the same as the earnings of corresponding positions in other departments of business. It would be entirely impossible to give more than brief estimates- yet these estimates are based upon prevailing rates of pay in representative communities and upon statements made by numerous and widely separated advertising authorities who were consulted in the preparation of this chapter. The positions involved may be divided into two groups, --those distinctly of an advertising nature and those of ordinary business routine. The routine workers, such as the clerk, bookkeeper, stenographer, typewriter, and secretary, earn mainly from $12.00 per week to $35.00, according to length of service, personal efficiency, the magnitude of the business of a firm, or the prevailing rates of pay in a locality. The positions which are..

About Frederick James Allen

Sadly, at the moment we cannot give you information regarding the Author Frederick James Allen. However doesn't imply that any of us fail on her selection. We inquire which you help us in this particular make a difference. For those who have spare time and desire will certainly greatly get pleasure from if you tell us your information. When receiving such comments and information coming from consumers concerning the Advertising as a Vocation Publisher Frederick James Allen, we all 1st the girl look at. When we make sure that all true, only post that. We all see why support along with thanks before hand.

Details Book

Author : Frederick James Allen
Publisher : Theclassics.Us
Data Published : 12 September 2013
ISBN : 1230196951
EAN : 9781230196954
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 46 pages
Age + : 15 years
Language : English
Rating :

Reviews Advertising as a Vocation



17 Comments Add a comment




Related eBooks Download


  • Advertising: Critical Readings free pdfAdvertising: Critical Readings

    Advertising is big business in its own right: global spending in 2010 is estimated at $450 billion. Advertising plays a crucial role not only in persuading customers to purchase or consume more of a particular brand or service but also influences taste and choice..


  • Advertising: Critical Readings free pdfAdvertising: Critical Readings

    Advertising is big business in its own right: global spending in 2010 is estimated at $450 billion. Advertising plays a crucial role not only in persuading customers to purchase or consume more of a particular brand or service but also influences taste and choice..


  • Contemporary Advertising  free pdfContemporary Advertising

    "Contemporary Advertising. 13e". is one of the best-selling advertising texts in this field. Known as the 'coffee table book' for Advertising. it is known for its current examples. the author's ability to pull from real-world experiences..


  • Reality in Advertising free pdfReality in Advertising

    Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961. Reality in Advertising was listed for weeks on the general best-seller lists..


  • Advertising and Promotion free pdfAdvertising and Promotion

    Advertising and Promotion introduces the key concepts. issues and processes for the study of advertising and promotion. It offers first-hand examples gathered from leading international advertising agencies and is told from the perspective of the agency to help give you a fun and creative insider view and think beyond the client position..


  • Advertising as a Vocation free pdfAdvertising as a Vocation

    Downloading Free Books. This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not in