Pragmatic Design PDF ePub eBook

Books Info:

Pragmatic Design free pdf Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you'll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn:- Ways to conduct research and gain insight into your clients' situations- A process for establishing strategies and plans for your projects- How to develop a cohesive concept and visual direction for each client/job- An iterative approach to prototype, test, refine, and produce effective design- Techniques for presenting and documenting creative work- Tips for making your design studio operate efficiently and consistently

About Eric Karjaluoto

Eric Karjaluoto is creative director and a founding partner of the creative agency smashLAB. Since 2000, he has helped a broad range of clients including The Vancouver Aquarium, the University of Minnesota, and The Nature Conservancy with their strategic, design, and communication challenges. Eric wrote Speak Human (Outmarket the Big Guys by Getting Personal), and he writes regularly about design at erickarjaluoto.com.

Details Book

Author : Eric Karjaluoto
Publisher : New Riders Publishing
Data Published : 16 August 2013
ISBN : 0321928849
EAN : 9780321928849
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 240 pages
Age + : 15 years
Language : English
Rating :

Reviews Pragmatic Design



17 Comments Add a comment




Related eBooks Download


  • International Yearbook Communication Design free pdfInternational Yearbook Communication Design

    The standard work for contemporary design. latest developments in the industry and state of the art projects shows the best creative campaigns from advertising. marketing and more. Volume 1 features the wide range of creative achievements in corporate and brand design..


  • Design for People free pdfDesign for People

    Most design books focus on outcome rather than on process. Scott Stowell's "Design for People" is groundbreaking in its approach to design literature. Focusing on 12 design projects by Stowell's design firm..


  • Foundations of Digital Art and Design with the Adobe Creative Cloud free pdfFoundations of Digital Art and Design with the Adobe Creative Cloud

    Fuses design fundamentals and software training into one cohesive book. Teaches art and design principles with references to contemporary digital art alongside basic digital tools in Adobe's Creative Cloud Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools..


  • Foundations of Digital Art and Design with the Adobe Creative Cloud free pdfFoundations of Digital Art and Design with the Adobe Creative Cloud

    Fuses design fundamentals and software training into one cohesive book. Teaches art and design principles with references to contemporary digital art alongside basic digital tools in Adobe's Creative Cloud Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools..


  • Doing Research in Design free pdfDoing Research in Design

    Doing Research in Design presents new ways of thinking about the relationship between design and research by positioning design as a social as well as a material practice. This approach emphasises the social consequences of design decisions as well as the importance of the efficient functioning of a design..


  • Pragmatic Design free pdfPragmatic Design

    Read Free Books. Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at pr