The Elements of Copywriting PDF ePub eBook

Books Info:

The Elements of Copywriting free pdf In the tradition of The Elements of Style, here is a concise handbook of the principles and practice of writing effective ads, brochures, and every other type of copy intended to persuade. It covers writing headlines and body copy as well as increasing readership and response, and goes on to provide copy guidelines for print ads, direct mail, brochures, catalogs, press releases, electronic messages, and more.

About Gary Blake

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Details Book

Author : Gary Blake
Publisher : Macmillan Library Reference
Data Published : 22 March 1999
ISBN : 0028626303
EAN : 9780028626307
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 192 pages
Age + : 15 years
Language : English
Rating :

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